Is your social feed slowly depopulating with Chamonix celebrities? Are you experiencing less content of Ben Dhiman’s dominance, Lauren Gregory’s grit, or Blandine L’Hirondel’s bawling? Is your algorithm filled with recaps and re-runs, training vlogs and reaction videos? Does your recent search history include future race calendars, coins and qualifying standards, short-term rentals 12 months in advance, or French bakery’s near me?

It’s OK. You are not alone. And we’re here to help.

Every year, the vortex of content surrounding UTMB envelopes and consumes our small, niche world of trail and ultrarunning. You can’t think of anything else because you can’t escape it. And you love it. And that’s OK. But you need to let it go. To move on. To grow. Cape Town, Javelina, and Black Canyon will be here before you know it. You don’t have time to waste. Desert ultras need you. Golden Ticket season needs you.

Below is a guide to dealing with the dramatics and getting over the grief put together by resident cartoonist and therapeutic doodler, Bobby Peavey.

Don’t worry, Cham will be there in ‘27.